Tech Events, May 2017

top tech events May 2017

Haven’t decided which tech events to attend this May, 2017? Check out EverThere’s comprehensive and global list of Tech Events happening this month.

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Tips on Influencer Marketing for Event Planners

influencer marketing event planners

Influencer marketing is a hot button topic right now. The good news for event planners is that you often have a ready supply of influencers for your events. These are your speakers and exhibitors, because they have already expressed interest in, and support for, your product or service.

The idea behind influencer marketing is that you identify those people whom your target customer looks to and trusts when they are trying to decide which product to buy. They may be celebrities, politicians, well-known locals, or others whose opinions are trusted by the people you are trying to reach.

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